Bisleri is a 50-year-old packaged drinking water brand. It is the most trusted brand in India in its category and a household name since its inception.
With a strong presence, Bisleri boasts 122 operational plants (13 owned) and a strong distribution network of 4,500 distributors and 5,000 distribution trucks across India and neighbouring countries.
To further amplify that reach and to keep up with the trends, Bisleri aimed to draw new customer touchpoints with the launch of a revamped website and mobile app. We set up the following objectives to achieve that:
Highlighting the tremendous impact of their efforts to enhance the customer experience, streamline registration and subscription processes, and leverage data-driven insights for effective audience targeting and delivery. Bisleri’s success story stands as a testament to the power of customer-centric strategies and the value of harnessing data to drive business growth.PivotRoots is committed to providing innovative solutions for your brand, just like we did for Bisleri
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