Job Description & Work Exp.

We are looking for a Media Strategist who is equal parts researcher, storyteller, and data-driven thinker. This role focuses on uncovering deep consumer and cultural insights, translating them into sharp media strategies, and building compelling narratives that solve real business problems. Prior media experience is a plus, but not mandatory strong strategic thinking is essential.

Responsibilities

• Own the research phase to uncover meaningful consumer, category, and cultural insights
• Conduct competitor analysis, market research, and social listening
• Identify cultural trends, behavioural patterns, and human truths that anchor campaigns
• Plan end-to-end customer journeys across Paid, Owned, and Earned media (with a strong focus on Paid)
• Recommend channel mixes based on business objectives, not blanket presence
• Define content roles and platform-specific strategies across the funnel
• Define success metrics and KPIs in collaboration with media teams
• Analyze data across pre-campaign, mid-campaign, and post-campaign phases
• Recommend strategic optimizations and pivots to improve performance and achieve brand goals
• Lead strategic storytelling for pitches and client presentations
• Build persuasive narratives that clearly communicate the “why” behind the approach
• Act as a trusted strategic advisor, guiding clients beyond execution-led thinking
• Stay ahead of emerging platforms, tools, technologies (including AI), and consumer behaviour shifts
• Bring proactive “new news” and innovation ideas to the team and clients
• Encourage experimentation with new formats, partners, and channels. 

Skills and Qualifications

• Strong capability in data-led storytelling
• Proficiency in PowerPoint and Excel
• Ability to translate data into clear strategic narratives
• Comfortable guiding media teams on new initiatives, experiments, and partnerships
• Strong analytical thinking, communication, and presentation skills.

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

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